>>Born Ballistic is the next
saga in the epic tale of one
of the American West's great
industrial and hunting
families. Struggling to hold
fast to the dream sketched on
a napkin and forged on the
factory floor,
Bob Nosler's vision helped
transform an industry.
>>You know Bob Nosler by the
bullets with his name on them,
by the accurate rifles built
in Bend, Oregon. With one foot
in the boardroom and one in
the forest, this is the story
of a man, armed with a
bolt-action
rifle and a relentless drive
to succeed.
>>Bob Nosler grew up in a
Bend, Oregon, household where
business and family were bound
together in hunting, shooting
and service to the community.
He attended the University of
Oregon, was drafted for the
Vietnam
war and served in the
submarine service in the
United States Navy before his
career in the family business.
>>At Nosler, he served as
gunner, production manager,
vice president, president and
CEO in succession. During his
career, Nosler bullets became
the standard of the industry
by which all other bullets are
judged.
Today, Nosler products are
used by sportsmen around the
world.
>>Serving the cause of
freedom, Bob Nosler is a
longtime member of the board
of directors of the National
Rifle Association